30 Clients Using Computer-Generated Stories Instead of Writers

Forbes has joined a group of 30 clients using Narrative Science software to write computer-generated stories.

Here’s more about the program, used in one corner of Forbes‘ website: “Narrative Science has developed a technology solution that creates rich narrative content from data. Narratives are seamlessly created from structured data sources and can be fully customized to fit a customer’s voice, style and tone. Stories are created in multiple formats, including long form stories, headlines, Tweets and industry reports with graphical visualizations.”

The New York Times revealed last year that trade publisher Hanley Wood and sports journalism site The Big Ten Network also use the tool. In all, 30 clients use the software–but Narrative Science did not disclose the complete client list.

…The Narrative Science technology could potentially impact many corners of the writing trade. The company has a long list of stories they can computerize: sports stories, financial reports, real estate analyses, local community content, polling & elections, advertising campaign summaries sales & operations reports and market research.

Here’s an excerpt from a Forbes earnings preview story about Barnes & Noble, written by the computer program:

While company shares have dropped 17.2% over the last three months to close at $13.72 on February 15, 2012, Barnes & Noble (BKS) is hoping it can break the slide with solid third quarter results when it releases its earnings on Tuesday, February 21, 2012.

What to Expect: The Wall Street consensus is $1.01 per share, up 1% from a year ago when Barnes & Noble reported earnings of $1 per share.

The consensus estimate is down from three months ago when it was $1.42, but is unchanged over the past month. Analysts are projecting a loss of $1.09 per share for the fiscal year.

The company originated with two electrical engineering and computer science professors at Northwestern University. Here’s more about the company: “[It began with] a software program that automatically generates sports stories using commonly available information such as box scores and play-by-plays. The program was the result of a collaboration between McCormick and Medill School of Journalism.

To create the software, Hammond and Birnbaum and students working in McCormick’s Intelligent Information Lab created algorithms that use statistics from a game to write text that captures the overall dynamic of the game and highlights the key plays and players. Along with the text is an appropriate headline and a photo of what the program deems as the most important player in the game.”

This, to me, is more game-changing for the publishing industry than all of the innovations in e-books and e-readers combined. Think of genres (like bodice rippers and some sci-fi or children’s books) could be written with some basic narrative inputs! Think of sports recaps or breaking news stories that could easily be generated with a few inputs! 

I’m not saying this is ideal, because I can certainly see there would be a large margin of error with any program like this (not even touching on the whole job loss issue and fact that these stories would lose the “human” touch of writing and much personal opinion), but it’s interesting to see how programs like this will play out in the future.

Andy: Who can tell me the safest form of safe sex?
Darryl: Condoms.
Andy: Incorrect. The only true form of safe sex, okay, is abstinence.
Darryl: Oh, I didn’t realize we were doing trick questions. What’s the safest way to go skiing? Don’t ski.

-The Office

I’m posting this because it was on my tear-off Office calendar yesterday — only the most appropriate quote of the day given the contraception fiasco yesterday.

The Wonderful and Terrible Habit of Buying Too Many Books

There are just too many books to read. And while one might make the very good point that you could just wait to buy them when you have more room, there’s something about putting them in a row with other books, read and unread, that creates the cumulative impression of your reading self. Because, when it comes to reading, there will always be more book that you haven’t read than books that you have, and your reading ambition will always be more important than your reading accomplishments. “The most profound enchantment for the collector is the locking of individual items within a magic circle in which they are fixed as the final thrill, the thrill of acquisition, passes over them,” wrote Benjamin. “Everything remembered and thought, everything conscious, becomes the pedestal, the frame, the base, the lock of his property.”

A library of mostly unread books is far more inspiring than a library of books already read. There’s nothing more exciting than finishing a book, and walking over to your shelves to figure out what you’re going to read next.

So, the solution here is to just slow down on the buying, not cut it out entirely, which means things like limiting myself to one book per bookstore visit. As I start to chip away at the huge list of Books I Want To Read, I’m sure that list will deepen and broaden in ways I can’t predict, so eventually the library may be more balanced and not so skewed toward books I haven’t read, but it will never be fixed row of read books. Libraries aren’t meant to be intractable, they’re meant to change, and they change by buying books. As long as I don’t trip over those piles of books on my floor and break my leg, it seems to me that having too many books on your hands is a pretty wonderful problem to have.

I think it’s really curiouser and curiouser that as we get further into this debate, the Republican leadership of this Congress thinks it’s appropriate to have a hearing on the subject of women’s health and can purposely exclude women from the panel. What else do you need to know about the subject? If you need to know more, tune in, I may, I may at some point be moved to explain biology to my colleagues.
Pelosi on the ridiculousness of yesterday.

NEWSFLASH: “Fetal Personhood” Law Passes Oklahoma Senate

A bill declaring a fertilized egg to be a “person” with constitutional rights has passed the Oklahoma Senate. The bill is expected to pass the Republican-controlled House and be signed into law by the state’s anti-abortion governor, Mary Fallin.

Personhood laws would drastically limit women’s medical options:

By giving constitutional rights to a fertilized egg, the amendment could ban emergency contraception, birth control pills and IUDs as well as all abortions, even in cases of rape, incest, or to save the life of the woman or girl. It could eliminate medical choices for women, such as some cancer treatments or in vitro fertilization. It could allow the state to investigate and even prosecute a woman for a miscarriage.

Such measures have been unpopular with voters. A personhood measure on Mississippi’s November ballot suffered a resounding defeat. But personhood’s proponents are pressing on in 2012, with campaigns in 11 states and counting.

Poor women are now at greater risk for breast cancer death because of less access to screening and better treatments.
American Cancer Society report

Can bells and whistles save the book?

Attempts to invigorate books with video and other digital bells and whistles keep bumping up against this fundamental problem: You can’t really pay much attention to anything else while you’re reading, so in order to play with any of these new features, you have to stop reading. If you’re enjoying what you’re reading, then the attentional tug of all these peripheral doodads is vaguely annoying, and if you’re not engaged by the story, they aren’t enough on their own to win you over.

This article makes a great point. Given our already-scattered and very distracted reading/TV watching/web browsing, we really can’t stand to have yet another distraction to pull us away from a book or e-book’s main feature: the text.

Has anyone else had similar issues with their “enhanced e-books”? 

TRIGGER WARNING: This is an incredibly powerful and triggering video on how anyone can prevent sexual assault and rape by watching out for friends, stepping in when something seems wrong, and saying something.

LIVE: Occupy Reproductive Freedom at the Supreme Court

Note: you may only be able to view the video through Tumblr. Click here for the original link.

NBC News Launches Digital Imprint

NBC News has launched a new eBook imprint called NBC Publishing. The imprint will release enhanced eBooks with videos inside.

The launch follows the media company’s success in the eBook business. Last year NBC worked with Penguin and The Perseus Books Group on various enhanced eBook titles including: JFK: 50 Days, Roots, D-Day:The Battle for Normandy and Berlin 1961.